Well, it's August 1st and the kickoff date for my monthly promotion task. This month I'm going to focus on Search Engine Optimization (SEO) so that my items have a chance of being found in a google search instead of being buried far beyond where any normal person has the patience to go.
There are all sorts of links and tools out there to learn from but I'm going to start slowly and build on what I figure out along the way. You can use your shop announcement, section names, item titles, item descriptions and tags to put in keywords that will help the search engines find your stuff. Some of it is obvious but from what I understand the order of the words that you use can have a big effect on things. I'm going to be digging deeply into this for the next few weeks until I feel confident that mine is the best that it can be.
My tasks for this morning are to read this article about SEO Mistakes and to go look at some of the successful sweater shops and see how they're using the available areas for their keywords.
Have you focused on this yet and what have your experiences been?
Please come see my handmade designer plus size sweaters, sweater coats, capes and shrugs at MirabilisFashions.com
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